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Education

6 Killer Marketing Tactics for EdTech Companies

The tech industry is overrun with competing brands, and this is the same for EdTech, too. To stand out, it’s important that you understand exactly …

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7 Go-To Content Types for B2B Education Brands

Creating a tool for educational brands is a big deal. Once you’ve got a product ready to go, you then have the difficult task of …

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How B2B Education Brands Can Boost Their Authority with Savvy Social Marketing

It’s common for B2B education brands to push social media to the side, believing it’s just for B2Cs. For those that do think this way, …

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4 Marketing Strategies B2B Education Brands Can Use to Speed Up the Sales Cycle

There are prospects in your pipeline who look primed to buy but they’re hesitating at the final hurdle. Even worse, the end of the month …

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4 Key Marketing Strategies for B2B Education Brands

The education industry is one of the biggest in the US, totaling a massive $1.2 trillion in expenditures (that’s 7.2% of the country’s entire GDP). …

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