About Us | Elevation Marketing


Not Your Typical B2B Agency

One of the first national B2B marketing agencies in the US, we’re passionate about pushing the boundaries and looking beyond the expected to unlock the power of your brand. With multiple departments spanning two offices in Phoenix and San Francisco, we provide support for industries ranging from technology to agriculture, manufacturing, professional services, healthcare, construction and more.

At Elevation, we work with a range of medium and large businesses all across the US, with sixty percent of our clients being $1billion+ enterprises. We have an extensive team of in-house specialists who are dedicated to providing unique insight into the challenges facing your business.

A tight knit group that works best when we put our heads together, we’ve developed a propriety process that uncovers the power of sales and marketing alignment in your organization. Starting with the optimal client outcome as our goal, we lean on data to develop cutting edge strategies that elevate your marketing and sales success.

Meet a few members of our leadership team.

Executive Leadership

Scott Miraglia


Scott is a balanced risk-taker with nearly three decades of experience starting and growing advertising and marketing agencies. His business acumen is matched with a drive to build creative teams that thrive in open, collaborative work environments. Scott seeks out the best creative individuals, not only to provide quality service to clients, but to also help shape the future direction of Elevation Marketing. He remains dedicated to helping his talented teams develop unique and effective integrated marketing programs that help employees realize their full potential while serving up impressive business wins for clients.

Ryan Gould

Vice President of Strategy and Marketing Services

From legacy Fortune 100 institutions to inventive start-ups, Ryan brings extensive experience with a wide range of B2B clients. He skillfully architects and manages the delivery of integrated marketing programs, and believes strongly in strategy, not just tactics, that effectively aligns sales and marketing teams within organizations.

Ryan is known for taking complex marketing and business challenges and developing solutions that simplify processes while driving customer outcomes and business value. He also thrives on guiding Elevation teams toward execution of strategies that help companies succeed in new verticals, while staying true to core values and brand integrity.

John A. Edelmann

Executive Director of Innovation & Client Development

John’s industry expertise is deep and varied, having started his career in the agency world on the west coast at Chiat Day and then migrated back to his hometown of Chicago, where he operated a strategic marketing agency for 14 years. John also served as Managing Director of Brand Image, where his work included developing and executing brand and business strategies, and Cloverleaf Innovation, which focused on innovating and renovating new brands, products, and services. John attended the University of Arizona and completed graduate studies at University of Wisconsin.

Lori Cox

Executive Director of Client Development

Lori’s career begins with 10+ years’ experience working for large industry giants Sprint and Johns Manville before launching a successful full-service agency in 2010 based in Nova Scotia. Since the acquisition of her firm in 2019 Lori has been leading strategic programs for global brands driving brand advocacy and measurable results for the clients she serves. Lori enjoys applying her client and agency-side experience across many industries and helping clients close the gap between their brand and their buyers. Lori is a proud MBA alumna of the Sobey School of Business.

Darren Jones

Creative Director

Elevation Marketing is a top-tier B2B agency thanks to Creative Director Darren Jones. Darren’s background involves more than 20 years in computer graphics, animation, illustration, production and concept art experience. He represents an exceptionally unique mix of artistic intuition, technical ingenuity and creative intelligence. Before starting his tenure with Elevation, Darren has worked with a wide variety of industries which allows his creativity to capture the attention of key audiences and bolster our clients’ bottom line.

Robert Lyman

Digital Marketing Director

Robert is Digital Marketing Director at Elevation Marketing having over 20 years of leadership experience across a wide range of B2B industries. He has specialty expertise in website usability, search (SEO), paid advertising, social engagement, reporting & analytics among others, and taught Social Media Marketing Advocacy and Advertising as Adjunct Instructor at Brigham Young University. Robert is integral to planning, developing, implementing and managing the overall digital marketing strategies of our clients. He also guides and trains other team members on the latest digital marketing technologies.

Susan Saltwell

Susan Saltwell

Vice President Account Services

Susan is a driving force in brand strategy and has nearly 20 years of agency management experience. Prior to joining Elevation Marketing as VP of account services, Susan was VP of strategy at Sandstorm Design in Chicago. She also taught marketing as an adjunct professor at Columbia College for 11 years. Always starting from the business problem, Susan provides our clients with a wealth of know-how, helping solve the puzzle strategically then bringing it to life across current and emerging B2B media and marketing opportunities.


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