There is a ton of anecdotal information that supports the benefits of...
READ MOREWhen you created your landing page, you designed it to be highly-relevant...
READ MOREI recently talked about consistent design practices for a good user experience. Consistent and appropriate font usage is part of good design practices of course; and there are so many to choose from. There’s also the need to take into account which fonts are web/browser/presentation/cross-platform friendly, which fonts connote different feelings and convey a certain message; as well as how to use color, size, capitalization, and more to indicate hierarchy. Fonts come and go in terms of popularity and usage. And now, there are different lists of font favorites based on the Google Fonts API, used in certain applications, or used in print production.
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