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GREEN CHOICE ENERGY
Modernizing A Green Energy Brand
The Challenge
With its focus on renewable and carbon-neutral energy sources, Green Choice Energy offered customers an attractive alternative to fossil fuels, and made it easy for them to switch. What they didn’t have was a distinctive brand look, message and online presence to break through the noise and differentiate them from other clean energy providers.
Elevation Marketing used a multiphase approach to refine Green Choice Energy’s brand identity and launched an attractive, intuitive and informative website that created a user-friendly web experience aligned with the ethos of people looking for energy alternatives.
The Results
Elevation provided Green Choice Energy with a new website that enables visitors to quickly understand the company’s renewable energy and natural gas offerings and why they should choose the company to provide them with eco-friendly alternatives to fossil fuels.